What is This Digital Value Capture Toolbox?
We are building a range of apps that codifies the Digital Value Capture
methodology into these modules and more.
USD$475
To discover if a good idea could work before you invest money, time, effort and reputation in something that could never work.
The App takes you through a series of probing questions requiring problem-solving, sense-making, and numerical assessments of the impact your solution would have on all the actors your idea will depend on for its adoption.
Visual representations of your inputs are created to assist awareness of the implications of introducing a new capability into an eco-like interconnected network of relationships, things, and entities so you can better understand the consequences in terms of how your idea impacts people, processes, and systems.
When the surveys are complete, the App generates a feasibility study report (approx 18 pages) with all the graphic results and a series of questions that expand on the findings, including the Go, No-Go or Review decision points and the final Their Willingness versus Your Confidence score quadrant chart. This enables you to customise the report by adding more contextual details, such as observations, recommendations and a pitch to go to the next stage using the Deep Dive App and/or the Worth Calculation App.
The App also contains a learning course containing video explanations to help you understand how to respond to each question and a more lengthy detailed description of what you can discover in each section. This App was used as part of an accelerated MBA course at the Hult International Business School.
Special Offer the first 20 people who sign up get a one-year free subscription to the Digital Value Capture Apprenticeship community that will cost USD$99 per month
The expert system that helps entrepreneurs succeed by solving real problems with value-driven business solution sets that work. Generates a substantial report identifying if the good idea would meet or exceed the needs of each actor within the interconnected environment that the enterprise operates within.
Understanding if the value impact of the beneficial outcomes within the context of a typical consumer's life exprience was worth the type and amount of investment they were willing and able to make.
This equation lets us consider the most critical question when supporting or funding a new venture: Is it worth it? To answer that question, any proposer would be significantly advantaged if they could estimate, predict, and validate any claim that the intended typical consumer would consider the solution set to be worth it.
What's the Evidence that it works?
I'm applying over thirty years of experience interacting with thought leaders and pioneering disruptive technologies across multiple market sectors to teach the Applied Business Blockchain, Web3 & Holochain: Realising Value course and the Future Proofing challenge to MAB Students and business executives from over twenty countries.
For twenty years, the Digital Value Capture framework lived inside me; it was simply how I calculated the value impact of solving problems with innovative ideas on multiple systems. Now, I've begun to codify the framework into structured processes and coaching programs that I'm making available to the broader business community because I want to see more businesses built on the foundations of human-centric value.
Using my unique experience designing decentralised solutions to solve complex, wicked multi-sector strategic problems, reduce operational pain, create verifiable meaningful value and generate the equivalent of digital alchemy to create a new class of digital assets, I can bridge the gap between business theory and the practical application.
I draw upon real examples from almost every market sector when responding to student's questions to illustrate how each student can reduce the cost and risk of their innovative ideas to solve a given set of problems. In today's risk-averse funding culture, innovators will have to increase the odds of getting enough adoption for the initiative to work in terms of return on investment for both the financial investor and the consumer.
The Problem this solves
we all have ideas... but are they any good? To me, a GOOD IDEA means an idea for solving a problem real people care about enough that they'll actually invest in a solution.
When evaluating ideas, traditional market research an ROI calculations fall short largely because they don't account for the human dimension of problem-solving: the experience of pain. Put simply - if your solution doesn't reduce their pain, they won't buy it.
It's easy to spend a lot of time and money testing ideas. Many new projects run out of resources before gtting clarity on the problem they solve. And now the world has changed due to COVID. The systemused to reward risk-taking and there was investment money to burn, so your track record of failure didn't matter. New, money for new ventures has dried up. You - and your investors - can no loger afford an 80-90% project failure rate... or to be marked as a serial failure.
I've developed a framework that helps you arrive at a qualified GOOD IDEA that has a high probability of success BEFORE you spend real tiem and money developing the new thing.
When you can build solutions on solid foundations and high probability, you mitigat business risk by creating real value for real people. And you create a strong reputation for success, which is essential in the risk-averse economic environment we all live on now.
That's why I've developed a step-by-step formula for evaluating new business ideas in a risk-averse post COVID economy - and a bundle of tools that will help you determine wheter anyone will buy your idea.
What is Digital Value Capture
It's a value methodology for business-oriented professionals that allows business and human-centric value to drive the agenda, rather than technology-based strategies.
Human-centric value is the value a person receives when they experience less pain. When assessing whether anyone cares enough about your idea to actually "buy" it - that is, either to purchase it or simply support it - Digital Value Capture begins with both the human and the business system's experience of pain.
Once that pain reduces, we can begin to examine the value that lies in aspirations - that is... where the human and the business aspire to be. And that's usually somewhere better than they're currently heading.
As a value practitioner, you can acquire the ability to validate human-centric value outcomes, such as truth and trust, alongside traditional metrics (like ROI). This allows you to differentiate yourself, as well as the businesses you create, from robots and AI-based self-learning systems.
In later stags, the methodology also addresses the opportunities to covert captured verifiable value into tradable legal artefacts and derivatives, which will form the new types of digital exchangeable currencies that can be employed within both traditional centralised systems and the fast-emerging distributed models.
If you can actually measure all types of value, including so called intangible (ie. non-numerical) value then you can predict, validate and then capture value. Capturing value allows us to optimise the way we do things today, do things differently and smarter, and even create a type of digital alchemy where we turn no-value and low-value data into new assets.
When creating new assets from data, the sum total of the value assets you capture are often greater than the individual parts of any business. Digital alchemy is THE biggest business opportuniy of the next decade.
Stephen Alexander, Adjunct Professor, Hult International Business School, London Campus.
stephen@stephenalexander.com.au
Creating value in an interconnected world
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